Blog /Beauty/ Best Makeup Brands: Makeup Brand Names [December, 2023]
Best Makeup Brands: Makeup Brand Names [December, 2023]
By Aravind Pai -
Makeup and cosmetics are an integral part of beauty routines for many people in India. With so many options available, it can be overwhelming to choose which brand to trust for quality and value. In this comprehensive guide, we will discuss the top makeup brand names that are popular and trusted in India.
What to Look for When Choosing a Makeup Brand
With hundreds of makeup brands in India to choose from, how do you select the right one for your needs? Here are a few factors to consider when choosing a makeup brand:
Ingredients: Always check that the ingredients are of high quality. Brands that use natural ingredients are ideal for sensitive skin.
Suitability for Indian skin tones: Look for brands that offer an extensive shade range for foundations, concealers etc. to suit Indian complexions.
Price and affordability: Makeup can be an expensive affair. Look for brands that offer good quality at affordable prices.
Product range: Go for brands that offer a wide variety of products like lipsticks, eyeliners, mascaras, foundations, primers, etc.
Skin safety: Make sure the brand’s products do not contain harmful chemicals and are hypoallergenic and dermatologically tested.
Reviews: Customer reviews and feedback can help identify the best products and whether they deliver on claims.
Cruelty-free: Many Indian customers prefer cruelty-free makeup products that are not tested on animals.
Reputation: Established brands with years of experience tend to have better quality control over ingredients and manufacturing.
With these factors in mind, let’s look at the top makeup brands available in India:
Lakme is one of the leading and most popular makeup brands in India. Owned by Unilever, it has a wide range of cosmetics and beauty products like lipsticks, nail polishes, eyeshadow palettes, foundations, concealers, mascaras and more.
Lakme stands out for:
Extensive range: They offer over 1000 products for face, lips, eyes, nails and skin across categories. There are also specialized lines for absolute makeup and 9 to 5 office looks.
High quality: Lakme products are known for their premium quality ingredients and for living up to claims. They are affordably priced too.
Suitability for Indian skin: The products are designed keeping Indian skin tones in mind. Their base makeup range has options for all skin types.
Innovative formulas: Many of Lakme’s makeup products feature unique formulas. Like their 9 to 5 weightless matte mousse foundation, glass glow lipsticks, metal chrome eyeliners etc.
Safe ingredients: Lakme does not test on animals and uses safe ingredients. The products are dermatologically tested suitabile for sensitive skin too.
Easy availability: Available across stores and online sites making Lakme one of the most accessible makeup brands.
How to Choose the Best Makeup Brand in India for You
With so many options, choosing the ideal makeup brand can seem confusing. Here are tips to select makeup brands in India tailored for your needs:
Identify your skin type and concerns. Choose brands with suitable products. For example, Maybelline Fit Me works well for oily, acne-prone skin.
Make a list of makeup products you use regularly like eyeliners or lipsticks to narrow your focus area while picking brands.
Figure out your budget range. Lakme, Maybelline are pocket-friendly. M.A.C, Huda Beauty are premium.
See if the brand caters to your style – everyday neutral looks or creative glam.
Check reviews and swatches online for product quality feedback before purchasing.
Look for cruelty-free and vegan brands if ethics matter to you. Many Indian brands are cruelty-free.
See if the brand offers samples or testers to try before you buy or return policies.
Purchase smaller sizes or minis to test new brands without much investment.
Following these tips will help you make an informed decision while choosing your makeup brand and products. Identify brands that align with your beauty goals. With the top brands in India offering high-quality products, you are sure to find one tailored for you. So take your pick to suit your style and comfort. The right makeup can make you look and feel amazing.
FAQs about Best Makeup Brands in India
Which is the No 1 makeup brand in India?
Lakme and Maybelline New York are considered the top makeup brands in India. Lakme leads the market when it comes to popularity, variety and accessibility.
Which brand is best for beginners?
For beginners, affordable drugstore brands like Maybelline, Sugar Cosmetics, Lakme, and Nykaa Cosmetics are ideal to start experimenting with makeup. Their range caters to day-to-day makeup needs.
Is Lakme better or Loreal?
Both Lakme and L’Oreal Paris are reputed and trusted makeup brands in India. Lakme offers more variety at budget-friendly prices that appeal more to the mass market. L’Oreal Paris is an international brand with premium quality and pricing. So it comes down to individual preference and budget.
Which is the No 1 lipstick brand in the world?
Maybelline New York and L’Oreal Paris are considered the top lipstick brands worldwide based on several surveys. Both brands have extensive lip color ranges part of their bestsellers globally. MAC and Revlon also rate high as international lipstick brands.
Is Kajal good for eyes?
Kajal is an popular eye makeup product in India, usually made from soothing natural ingredients. When used in moderation, kajal can define eyes beautifully. However, tugging at the delicate eye area or using chemical-laden kajal can be risky. Those with sensitive eyes must do a patch test before applying kajal.
Which brand is best for skin?
For skincare, Himalaya Herbals, Biotique, Lotus Herbals are well-known in India for using natural ingredients. Clinic Dermatech, Kaya Clinics offer clinical skincare. International brands like Kiehl’s, Clinique, and Origins are also popular for skin care.
Is MAC or Sephora better?
MAC and Sephora are brands from different segments. MAC is a professional makeup brand focused on highly pigmented, good quality makeup. Sephora is a luxury beauty retailer stocking many high-end makeup brands across categories. For the makeup products themselves, MAC is better known. Sephora offers a wide selection from multiple brands.
Is Revlon a good brand?
Yes, Revlon is an established international makeup brand offering good quality products across lip, eye and face makeup. It is an affordable luxury segment brand. Revlon lipsticks like Super Lustrous and ColorStay foundations are loved in India for their highly pigmented formula and staying power.
Is Lakme cruelty free?
Many of Lakme’s products mention being cruelty-free. However, Lakme’s parent company Unilever does carry out animal testing where required by law according to their policy. So Lakme cannot be considered 100% cruelty-free currently. Brands like Sugarcane Cosmetics, The Earthy Company are certified cruelty-free in India.
Is Loreal paris suitable for oily skin?
Yes, many L’Oreal Paris foundations, primers, powders work well for oily and acne-prone skin. Products like Infallible Freshwear Foundation, Infallible Pro Matte Foundation, True Match Compact Powders are specifically formulated for oily skin. They help control excess oil and sebum.
Aravind Pai is a passionate blogger and content creator who has been writing extensively on technology topics since 2020, with a focus on Online shopping deals and product reviews. He graduated as a B.Tech 4 years ago and enjoys road trips and exploring latest gadgets.
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